LOWE istanbul / KNORR / PRESS RELEASE 14.12.2011
KNORR chefs are in LOWE İstanbul Kitchen!
After the global win of Knorr pitch by Lowe Network, Unilever has also given
the Knorr business to Lowe in the NAMET Region. The work for this region
will be lead out of Lowe Istanbul.
The category leader Knorr, known with ready soup, boullion and seasoning
product ranges in Turkey, is going to start working on new projects with
LOWE İstanbul from 2012 onwards. Lowe and Knorr cooperation started at
full throttle at the meeting held on 27 October.
Lowe Istanbul, serving 18 different Unilever brands from different categories,
has now also stepped into a very delicious and passionate world with this new
cooperation.
LOWE İstanbul, undertakes an important task in helping Knorr grow in new
and developing markets, as well as Turkey.
All the Knorr campaigns in Egypt, Morocco, Arabistan, and İsrael will be
trusted into Lowe İstanbul’s hands beginning from 2012 ‘s first days.